The Brow & Body Bar

BLOSSOM

THE DEETS, THE LOWDOWN, THE 411

The seed was planted | How it began

Year

2022

Industry

Beauty

Who is The Beauty & Brow Bar?

A safe, inclusive space for clients to relax, unwind and melt away their troubles. One of the best beauty and skin salons in Maryborough, Victoria.

What makes them different?

Built on love for their clients to feel safe, beautiful and empowered team with a passion for brows.

The Brow & Beauty Bar are strong believers in self love and self worth, which is the ‘why’ behind their existence – supporting their clients throughout their individual journeys.

They are more than just an eyebrow or skin treatment. Fueled by being the go-to person their clients can rely on for an ear, space, a chat, whatever they need in their day.

I love everything about my new look!

~ Chloe Whitehead-Shine, Founder of The Brow & Beauty Bar

Before the bloom…

The growth experience | What we discovered

The desired outcome:

Chloe wanted a look that stood the test of time, something that would grow with her as she continued to grow her already evolving brand.

Brand ethos:

Connection, Empowerment and Integrity

Brand feels:

Timeless, Trustworthy and Luxurious

The brand | Our bloominous process

What we created ~ VISUAL IDENTITY REFRESH

  • Visual Rebrand: aka. Overhauled their logo and built out varieties into a full-blown suite, fonts, colours and imagery to reflect their growing vision 
  • Suite of graphic elements and patterns throughout
  • Style guidelines and advice on how to carry out consistency to all platforms, aka. how to use their new visuals 
  • Exterior signage
  • Pricing menu
  • Social media templates

Brand got a little regrowth? We’ve got you, guuuurl

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