Which one is right for me?

Brand tweaks are a powerful way to reinvigorate your business in a crowded marketplace. Perhaps when you first opened your business your logo was the bee’s knees but now, as you and your business have evolved, it’s needing a modern twist. This is where a brand tweak would be ideal. 

Some businesses can’t seem to find their feet when it comes to consistent colours and fonts – and with so many to choose from, we get it! A brand tweak can support you to find clarity and consistency within your branding to ensure everything you put out to the universe is in line with your message and your why. 

You’ve got a loyal following, but you want to reach more people! From the very moment a potential new customer drives past your business or stalks you on the ‘gram, they are making assumptions about your biz based off the brand image you’re serving them. Brand tweaks will assist you in defining exactly who you are, what you do and why you do it to ensure we’re making fabulous first impressions, everytime. 

With a rebrand, everything changes. Sure, your treatment menu and location may stay the same but to those outside looking in? You’ve completely transformed. 

We’re often asked, “will I know when it’s time to revamp my brand?”. When deciding to revamp your brand, you need to first ask yourself why. What is it about your brand that is driving you to make this change? 

It could be that you’re completely changing your ethos (such as becoming a clean beauty salon or switching your focus to strictly skin treatments), your audience has evolved to new demographics, your current identity doesn’t represent you or your business like it once did or its time to stand out from the competition to avoid being left behind.