InFlow 365

BLOSSOM + BLOOM

THE DEETS, THE LOWDOWN, THE 411

The seed was planted | How it began

Year

2022

Industry

Hair and Beauty

Who InFlow 365 speaks to:

Salon, Spa and Clinic Owners across Australia, New Zealand, UK and US.

Behind the name:

Creating a lifestyle of your dreams takes more than just profits from a business vehicle, it requires you as a person to be balanced all year round.

Wander into their meadow

What makes them different?

Jay and Marie are *exclusively* industry specific Business Coaches in the Hair and Beauty industry.

They help their clients create structure from a holistic lens – allowing their business and personal lives to harmoniously (and successfully) collide. 

InFlow 365 is a sister brand complementary to their existing coaching business, The Zing Project (Founded by Lisa Conway), that enables them to positively impact a wider net of salon, spa and clinic owners in need of business support.

This brand isn’t “just” another planner or diary, it’s a full blown structured program supporting their clients every single day of the year. Equipping them with the know-how to rid themselves of limiting beliefs so they can get their head in the game and create a real rhythm on the path to their dreamy vision.

“We’re so happy, we could cry!”

~ Jay Chapman & Marie Drever, Senior Coaches at The ZING Project and Co-Founders of InFlow 365

The growth experience | What we discovered

The desired outcome

Jay and Marie wanted a way to take everything they know and transform it into a supportive program that was accessible to all within the Hair and Beauty industry.

Brand ethos:

Empowerment, Integrity, Supportive, Commitment

Brand feels:

Modern, Relatable, Fearless, Balanced

The brand | Our bloominous process

What we created ~ VISUAL IDENTITY + PRODUCTS

  • Start Up Look: aka. New logo and built out varieties into a full-blown suite, fonts, colours and imagery to reflect their growing vision
  • Suite of graphic elements throughout
  • Style guidelines and advice on how to carry out consistency to all platforms, aka. how to use their new visuals
  • Planner
  • Desk Pads
  • Sticker Sheet
  • Creative direction on how to style a variety of graphics across multiple platforms to reflect the vision and consistency of brand aesthetics

Brand got a little regrowth? We’ve got you, guuuurl

Find my path

Stalk more projects

It’s time to turn heads for all the right reasons

LET’S BLOOM THIS THANG

You make people look and feel gooood. So do we.

Digital Bloom is a sassy li’l visual branding studio that helps evolving hair, beauty & wellness brands turn heads for all the right reasons.

What do your brand colours *really* say about you?

Baby, you were born to bloom

Look Book
Your Path
Media
About
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Take Our Quiz
Let’s Chat

We acknowledge the Traditional Custodians of country throughout Australia on which we live and work. We pay our respects to their Elders past, present, and emerging, and acknowledge their ongoing connection to this land, sea and community.

You make people look and feel gooood. So do we.

Digital Bloom is a sassy li’l visual branding studio that helps evolving hair, beauty & wellness brands turn heads for all the right reasons.

What do your brand colours *really* say about you?

Baby, you were born to bloom

Look Book
Your Path
Media
About
Blog
Shop
Take Our Quiz
Let’s Chat

We acknowledge the Traditional Custodians of country throughout Australia on which we live and work. We pay our respects to their Elders past, present, and emerging, and acknowledge their ongoing connection to this land, sea and community.

The Rumours Are True Australian Hairdressing Council