Elysium Hair Brisbane

BLOSSOM

THE DEETS, THE LOWDOWN, THE 411

The seed was planted | How it began

Year

2020

Industry

Hair

Who is Elysium Hair Brisbane?

They’re a multi-award-winning Brisbane salon specialising in delightfully personalised hair experiences that care beyond the hair.

What makes them different:

Their connected, creative and considered process captivates the five senses, delivers high level service, and exceptional hair results. 

As a people-first salon, they go to great lengths to make sure their clients are involved, informed and taken care of from the moment they reach out, to the time they leave with locks they love. They’re super proud to offer a welcoming and inclusive culture for team and guests alike, where everyone’s treated like a much loved and respected friend.

Before the bloom…

The growth experience | What we discovered

The desired outcome

As Kate and Oscar (Co-Directing duo behind Elysium Hair Brisbane) approached their fourth shot (in a row) at becoming crowned Australian Salon Of The Year, they wanted their look and feel to match the level of care, experience and expertise their business provides to clients on the daily.

Brand ethos

Connection, Kindness and Integrity

Brand feels

Timeless, Trustworthy and Approachable

The brand | Our bloominous process

What we created ~ VISUAL IDENTITY REFRESH

  • Visual Glow Up: aka. Overhauled their logo and built out varieties into a full-blown suite, fonts, colours and imagery to reflect their growing vision 
  • Style guidelines and advice on how to carry out consistency to all platforms, aka. how to use their new visuals 
  • Email Signature designs 
  • Creative direction on how to style their in-salon photo shoot, their recent interior upgrades such as paint swatches, styling of hair stations and refreshment items and social media aesthetics + Signage update exterior and interior
  • Industry Awards Submission graphics and templates for future entries
  • VIP Rewards Program Packaging

Brand got a little regrowth? We’ve got you, guuuurl

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